Consumer Communications Manager
il y a 6 jours
Experience in professional communications or public relations
- Excellent written and oral communications skills
- Expertise in consumer and retail PR initiatives
- Bachelor degree
- Fluency in Flemish
**This is a 12-months fixed-term contract**
The role can be based in Luxembourg or Brussels.
Key job responsibilities
- Oversee and manage all strategic PR plans for core retail areas covering, consumer campaigns, news generation and product placement including categories such as: Brands of Belgium.
- Manage our key retail events building cross category campaigns
- Support strategic launches around new shopping innovations
- Successfully manage complex, fast-moving and unexpected communications challenges
- Act as a business partner to Amazon retail category leadership teams across key areas
- Write strategic plans, messaging and press releases; pitch and secure top media, including print, broadcast and online outlets
- Build excellent relationships with key media
- Collaborate with internal stakeholder teams to drive successful program launches
- Deliver strategic communications counsel to internal executives on both short and long term challenges and opportunities
- Effectively represent Amazon as spokesperson
- Manage reactive media inquiries
- Work closely with the International Stores & Corporate Communications teams
About the team
- Consumer PR expert - a demonstrated feel for what works for a brand and a strong contact book with Belgian lifestyle and consumer media
- Strategic and creative - ensures that PR activity delivers against business objectives and articulates key messages while being fun and thinking big
- Tactically aware - knowledgeable about what’s going on in the media and on the site and able to marry the two at short notice for maximum PR benefit
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