Lead Marketing Manager
il y a 6 jours
Job Summary
EasyBiz is redefining how entrepreneurs launch and manage companies in Luxembourg and across Europe. As a full-service fiduciary company, we make business setup and management seamless, combining legal, accounting, and compliance support with a strong client experience.
We are looking for a Marketing Lead to champion our brand, expand our community, and drive growth through events, partnerships, and PR initiatives. This role is perfect for a strategic and creative leader who thrives in building visibility, storytelling, and strong market presence, while still ensuring measurable impact through marketing operations.
Responsibilities:
Develop and Execute Marketing Strategy:
● Create a comprehensive marketing strategy and oversee the entire funnel.
● Design and implement strategies for lead generation through effective advertising campaigns.
● Participate in marketing budget planning and optimize expenditures.
Manage Marketing Operations:
● Oversee current projects and coordinate freelancers (copywriters, targeting specialists, designers).
● Define tasks, monitor deadlines, and evaluate team performance.
● Prepare and defend marketing budgets with the commercial director.
Brand & Communication Strategy:
● Develop and execute a marketing strategy that positions EasyBiz as the go-to fiduciary partner for entrepreneurs.
● Build and protect a consistent brand identity across all channels.
● Shape EasyBiz's voice through storytelling, thought leadership, and engaging content.
Events & Partnerships:
● Organize and lead flagship events, workshops, and community meetups that strengthen EasyBiz's presence in Luxembourg and beyond.
● Develop partnerships with ecosystem players (accelerators, chambers of commerce, co-working spaces, universities, media).
● Create sponsorship packages and collaboration frameworks to amplify visibility and generate leads.
Analytics and Reporting:
● Set up analytics tools and generate detailed performance reports.
● Analyze campaign effectiveness and make adjustments to improve ROI.
● Monitor market trends, competitive landscapes, and customer behavior.
Requirements:
Experience:
● 3+ years in marketing, with strong experience in PR, brand management, or events/partnerships or other marketing fields.
● Proven success in startup, scale-up, or entrepreneurial environments.
● Experience managing external partners, agencies, or freelancers.
Skills & Competencies:
● Strong communicator with a knack for storytelling.
● Ability to build networks, partnerships, and community ecosystems.
● Excellent organizational skills to deliver high-quality events and campaigns.
● Solid understanding of analytics and KPIs (experience with CRM and reporting tools is a plus).
● Fluency in French is a major advantage; English is required.
● Experience of using AI at work or in personal projects.
Personal Attributes:
● Entrepreneurial mindset and proactive problem solver.
● Creative and hands-on, with strong attention to detail.
● Collaborative, approachable, and able to work across teams.
Benefits and Compensation:
● Competitive salary based on experience;
● Strong project and product cultures;
● Ability to work with EU markets;
● Minimal bureaucracy;
● Flexible working hours;
● Opportunities for professional growth and development in an entrepreneurial environment.
Company culture and values:
At EasyBiz, we're not a regular fiduciary: we're a tech company using AI and automation to crush bureaucracy for SMEs. Our mission is simple: make business setup and management effortless so entrepreneurs can focus on creating value instead of drowning in paperwork.
We're building for impact and profit dominating Central Europe with lean, automated solutions that scale. That means we move fast, cut inefficiency, and measure ourselves by outcomes, not excuses.
Our values drive everything we do:
● Make It Happen → Results beat effort. We ship, we deliver, we own outcomes.
● Say It Straight → Direct, fact-based feedback. No politics, no sugarcoating.
● Stay Fluid → Laws, clients, markets change. We adapt faster than anyone.
● Speak Up, Listen In, Execute It → If you see it, you own it. Ideas without action are noise.
● Spark Required → We bring energy, curiosity, and drive. No mediocrity.
● Jokes Allowed, Pressure Out → Humor is welcome, fake bonding isn't. Respect is non-negotiable.
● Question Every Rule → If a process doesn't make sense, we challenge it, fix it, or delete it.
Learn more at
Job Type: Full-time
Application Question(s):
- What are you salary expectations? (EUR/per month)
Language:
- English fluently (Required)
- French fluently (Required)
Location:
- Luxembourg (Preferred)
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