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Head of Global Traffic Acquisition

il y a 2 semaines


Luxembourg Byborg Enterprises Temps plein

**Welcome to Byborg**As a leader in IT and streaming solutions, we specialize in delivering high-quality services that offer premium online experiences.

Headquartered in Luxembourg and operating globally, our company is proud of its diversity, with over 40 different nationalities working side by side. Since its launch, our flagship product has led the market, continually pushing the boundaries of digital innovation. Today, working with the latest technology, our platforms serve millions of users daily.

Are you looking for new challenges in an international, collaborative environment? The Byborg squad is seeking passionate individuals ready to make an impact. Join us in our inclusive workplace where you will be appreciated, and you can grow and achieve your potential.

**Help us shape the future**
- We’re seeking a visionary **Global Head of Traffic Acquisition** to lead our worldwide paid traffic strategy across multiple markets and products. This role combines strategic leadership with hands-on execution, overseeing a high-performing international team, managing global media partnerships, and driving data-led acquisition campaigns at scale. You'll be responsible for budget ownership, cross-regional coordination, and ensuring alignment with global business objectives while reporting directly to senior leadership.

**Team Leadership & Development**:

- Leads and develops a team of digital marketing professionals, recruiting team members and allocating resources based on the Products’ needs defined by the Management.
- Coaches, cascades department goals, and conducts performance evaluation of the Team Leader.
- Delegates tasks, set deadlines, plan and prioritize workload on team, communicate this to the Team Leader.

**Strategic Planning & Process Management**:

- Leads the products integration process into the Group’s and the Department’s established systems/processes.

**Project & Stakeholder Coordination**:

- Acts as first point of contact for the Board members, department leaders, product owners and managers concerning department-level projects, tasks and report requests (eg. Finance, Legal).
- Coordinates traffic acquisition related projects between multiple entities and/or teams within the Group, delegates sufficient resources according to products/project requirements.

**Campaign & Media Management**:

- Plans, coordinates and executes paid traffic acquisition strategies and campaigns for customer acquisition, engagement, and new product launches.
- Responsible for the paid traffic acquisition activities of multiple products in the company.
- Identifies and evaluates new media opportunities.
- Negotiates, builds and fosters positive relationship with media partners.
- Participates in media buy events, representing the company.

**Budget & Performance Reporting**:

- Manages budget allocation and reports costs to the company, updating necessary departments throughout the campaigns.
- Develops strategic recommendations based on the thorough analytics.
- Reports regularly to the Line Manager/Board members.

**Representation & Other Duties**:

- Undertakes any other tasks assigned by the line manager.

**Qualifications**:

- ** Requirements & Qualifications**:

- 10+ years of experience in media buying and digital marketing, with deep expertise across performance channels.
- Minimum 5 years of proven success in leading and developing high-performing marketing teams.
- Strong understanding of performance metrics such as CPM, CPC, CPL, CPI, and CPA.
- Hands-on experience in B2B media buying and online marketing, with a pulse on current trends and innovations in the global traffic landscape.
- **
Key Competencies**:

- Strategic mindset with the initiative to drive innovation, test new concepts, and explore emerging media sources.
- Exceptional planning and execution skills; capable of developing and managing comprehensive media plans aligned with strategic communication goals.
- Highly detail-oriented and organized, with a focus on quality control and clear communication across stakeholders.
- Excellent multi-tasker with the ability to manage competing priorities and multiple projects in a dynamic environment.
- Strong verbal, written, and presentation skills, with the ability to communicate complex ideas effectively.
- Forward-thinking and proactive, anticipating challenges and addressing them before they arise.
- Exercises discretion and handles confidential information with the utmost professionalism.

**What we offer**
- An exceptional compensation package along with relocation support to help you move to the Grand Duchy
- Your health is our wealth: private health insurance and free gym membership
- On top of the minimum 26 vacation days, we also provide additional days the longer you work for us
- Forgot your morning grub at home? We provide daily breakfast for our employees, energizing them for the day ahead and helping them connect with each other
- The opportunity to see your work directly cont